A 32% response rate on Direct Mail – Here’s How!

October 24, 2012

Written by Liz Markie

I’ve just seen a very interesting video about a Canadian Porsche dealership – who with the help of an agency, created a PERSONALISED Direct Mail Piece that gave them a WHOPPING 32% response rate.

As you’ll see from the clip – it takes a little bit of hard work (which includes driving a Porsche around!) but they have successfully completed the hard work that makes the selling of their product easier (AND personal to their prospective customers).

Take a look and let me know what you think.
If you want to talk about something similar for your business – just give me a call.

Rich – 0844 272 9109

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Direct Mail Campaign with 32% response rate

Originally published: Oct 24, 2012
- Category: Mailing, Marketing, Print Management, Printing

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Your Guide to Direct Mail

Direct Mail is a great way to stay in touch with your customers, and a great way to entice new ones to buy from you. BUT – Is it working for you?
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