Pantone Colours

assorted fruits in baskets

The Pantone system also allows for many ‘special’ colours to be produced such as metallics and fluorescents. While most of the Pantone system colours are beyond the printed CMYK gamut, it was only in 2001 that Pantone began providing translations of their existing system with screen-based colours. (Screen-based colours use the RGB—red, green, blue—system to create various colours.) […]

The Power of the Printed Word – Newsletters

Printed Newsletters

“The single most effective tool you can use to build PROPER Relationships with your customers.” Nigel Botterill If you currently send out email marketing or similar. Is there anything stopping you having a hard copy of what you send & posting that out as well? You could use the e-marketing to supplement the printed edition & provide even more information to your customers! A printed […]

Print Freedom

print economy audit joy

What is Print Freedom I hear you shout! Well, Print Freedom is what everybody has the ability to achieve and can lead to some serious time savings if done correctly. Think back to the last time you ordered some print – did you spend a while looking around online to find the cheapest site or a site that didn’t look too […]

Pantone Colour of the year 2012

The Official Pantone colour of 2012 has been announced as Tangerine Tango. The 2011 color of the year, PANTONE 18-2120 Honeysuckle, encouraged us to face everyday troubles with verve and vigor. Tangerine Tango, a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward. “Sophisticated but at the same […]