Monitors – why you shouldn’t trust them!

A Monitor Calbration device on screen and ready

A while back I can remember a story of a customer who had designed their printed item (lets call it a leaflet for the benefit of this piece). The customer wanted to produce the piece themselves at home and send over a print ready file to their printer. A couple of days later the printer […]

PANTONE UNVEILS 336 NEW COLORS

Pantone plus 366

On Thursday 26th April, Pantone, the global authority on color announced the addition of 336 new shades to the Pantone Plus Series, bringing the grand total to 1,677 colors.

What your Mum never told you about Proofing & Printing

So you’ve placed your job with a printer, you’ve given them your file and you’re ready for the next step – you’ll most likely want to get a proof sorted for your artwork – so you are sure what you’re having printed is exactly the way you want it

Pantone Numbers – How they can help your brand

Last month we talked about the Pantone System, a standardised colour reproduction system used by almost every printer to help create specific colours. When you think of large brands, brands that incorporate colour into their identity – it’s more than likely they’ll use a specific set of number to represent those colours. Take for example Ladbrokes – they have a […]

Pantone Numbers

assorted fruits in baskets

The Pantone Matching System is a standardised colour reproduction system. By Standardising the colours, different ink manufacturers in different locations can all refer to the Pantone System to make sure the colours match without direct contact with one another. One such use is standardising colours in the CMYK process. The CMYK process is a method of printing color by using […]

Pantone Colours

assorted fruits in baskets

The Pantone system also allows for many ‘special’ colours to be produced such as metallics and fluorescents. While most of the Pantone system colours are beyond the printed CMYK gamut, it was only in 2001 that Pantone began providing translations of their existing system with screen-based colours. (Screen-based colours use the RGB—red, green, blue—system to create various colours.) […]

Pantone Colour of the year 2012

The Official Pantone colour of 2012 has been announced as Tangerine Tango. The 2011 color of the year, PANTONE 18-2120 Honeysuckle, encouraged us to face everyday troubles with verve and vigor. Tangerine Tango, a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward. “Sophisticated but at the same […]