October 9th – Post Day
Today is Post Day. Used to promote and increase awareness of using the Postal System. So how many of you actually use Direct Mail in their business as a marketing pillar?
I’m sure the fireman would love it in the pink castle!
Tuesday 7th October is Techies Day – so to celebrate, we’re going to talk about the technology that’s being integrated within print media, especially the Web-to-Print market.
Augmented Reality – How you can use it in your printed brochures?
A great new market is opening up in the form of Augmented Reality. Most people will be familiar with the Moonpig advert on TV for their video cards. The principle is the same – but augmented can take it a little further – by bringing up (in some cases) the whole Hollywood Mountain right on […]
9 Print Mistakes & How to Avoid Them
Yes, you can avoid those little print mistakes! See for yourself before it’s too late! http://bit.ly/185OEuJ
Door Drops Up 3.5%
The number of printed door drops increased for the first time in two years in 2012 reflecting a growth in expenditure.
Print is BIG!
“In the last decade, while the digital marketing space has gotten noisier and considerably less effective, print has enjoyed a renaissance of increased conversion rates and marketing return on investment. Customers actually appreciate getting a nice postcard, well-designed catalogue, or personal thank you note in the mail today.”
Appearance in the Chronicle & Echo yesterday
So while getting involved with the #Northantshour tweetup yesterday. I got speaking to the editor at the Chronicle & Echo, who asked… I swiftly sent back a message mentioning our recent #SBS win with Theo Paphitis and mentioned the Press Release we sent over. David got straight back in contact with us and mentioned it […]
Listed a success
This morning we were extremely pleased to see we’d made it onto Nigel Botterill’s Success website for the Entrepreneur’s Circle – listed thanks to the #SBS win the previous week. We’re now gracing the page and letting everyone know the importance of winning things! The full page can be seen here – www.nigelbotterill.com/success/ More on the […]
Theo Paphitis Chooses Blue Star Print Solutions for SBS
Imagine the scene… It’s Monday evening (4th March) at around 20:16 – I was just about to finish for the day when my email refreshed. I thought I’d take one quick look to see if there was anything on there that I could get sorted tonight or at least add to my ‘to do’ list […]
Businesses must improve spending strategies for survival
Procurement skill and understanding is limited and undervalued in UK businesses, a new survey has found.