What are Colour Bars…?
So following on from the registration post I thought I’d sort some info on what the other items on a printed sheet are. Today we’ll look at what colour bars are and what they’re used for…
Socialising
Are you socialising in business yet? How about your tweeting or posting to Facebook? What about videos…? These social media markets are expanding rapidly – and as they expand they’re being picked up by bigger companies on the interaction of people. Take for example Google – who changed their algorithms to incoporate video feeds and social […]
Direct Mail
Are you using it to build your business? One of direct mail’s biggest advantages is its ability to make personal one-to-one contact with your prospect. Other Direct Mail advantages include: Quick to produce – You can prepare and mail a small promotion within days. Direct mail is perfect for quickly testing prices, offers, and potential audiences. […]
Colour me Good!
Colours are extremely important when you’re thinking of designing your printed items. Here we’ll look at a few colours.. what they mean and help you choose what’s best for you. Red If people are able to see energy, they’d probably see red. Red is the colour associated with activity, passion, romance, and adventure. This color […]
QR Codes – Quick Overview
• QR Code stands for Quick Response Code, it’s intended to allow it’s contents to be decoded at high speed. • A QR code is a matrix code (or 2-dimensional bard code) created by Japanese corporation Denso Wave in 1994. • The use of the QR code is free of any licence, clearly defined and […]
What Does Your Business Card Say About You?
I want each of you now to reach into your back pocket – or your bag and pull out your business card. Take a look at it as if you were handed this at an event by someone else. What are your immediate thoughts? What does it say about you, not just in the […]
Pantone Numbers – How they can help your brand
Last month we talked about the Pantone System, a standardised colour reproduction system used by almost every printer to help create specific colours. When you think of large brands, brands that incorporate colour into their identity – it’s more than likely they’ll use a specific set of number to represent those colours. Take for example Ladbrokes – they have a […]
Pantone Numbers
The Pantone Matching System is a standardised colour reproduction system. By Standardising the colours, different ink manufacturers in different locations can all refer to the Pantone System to make sure the colours match without direct contact with one another. One such use is standardising colours in the CMYK process. The CMYK process is a method of printing color by using […]
Print Freedom
What is Print Freedom I hear you shout! Well, Print Freedom is what everybody has the ability to achieve and can lead to some serious time savings if done correctly. Think back to the last time you ordered some print – did you spend a while looking around online to find the cheapest site or a site that didn’t […]
Customer Spotlight
In the coming months we’re launching a Customer Spotlight area of our website. This great new page will have some great stories from our customers. It will also give you a more in depth look into what they do… how they do it and who they are. It will have some great pictures and what they’ve had produced by us for use in their […]
