This is the most common area of artwork that is missed when supplying files.
So we’ll take a quick look at what it is and why you need to add it to your artwork.
If you’re creating a flyer for instance and you have a background colour or photograph that you want filling the complete flyer – this colour needs to ‘bleed’ off the edge so when trimmed, there is no white space. The reason for this is that there is inherently some movement of the printed piece when cutting (sheets are cut in stacks). Having a safe area means you don’t get any unnecessary surprises.
Take a look at our small image above to see what we mean – this image applies to the majority of files you may supply.
For more information on artwork and relevant settings and tips – view our artwork page on our website here.