Customer Spotlight – Jo Blackwell Photography
This month we’re taking a look at Jo Blackwell Photography.Based in Northampton, Jo Blackwell is a storyteller. If you will allow her at some stage it would be an honour for her to tell your story in beautiful, contemporary portraiture and fun, candid imagery that can be cherished for generations. Whether it’s Weddings, Children or […]
Direct Mail
Are you using it to build your business? One of direct mail’s biggest advantages is its ability to make personal one-to-one contact with your prospect. Other Direct Mail advantages include: Quick to produce – You can prepare and mail a small promotion within days. Direct mail is perfect for quickly testing prices, offers, and potential audiences. […]
Print Management vs Print Companies
While it’s often the case in business that you want to cut out the middle man where you can, it just isn’t the case when you have a lot of expensive machinery that needs to be running constantly! The majority of printers know that print management businesses will keep their presses in operation even if […]
The BIGGEST revelation in print…
it’s not just ink on paper… that certainly got your attention didn’t it? Well it should. I wanted to talk today about the huge separation that exists these days around print. You’ll notice I use the generic term ‘print’ there, I could say Business Card or Brochure but lets face it – there’s no real difference – […]
Full Colour Printing (CMYK)
You may be surprised to find out that when any photos or pictures are printed they’re printed out of 4 inks. CMYK. C for Cyan M for Magenta Y for Yellow K for Key or Black CMYK is the standard print terms for professional print, most of the time it’s referred to just as four […]
Lamination
Laminate is a very thin sheet of clear plastic which is applied to one or both sides of a sheet of paper. It provides protection from handling and prevents ink from smudging or coming off on the hands. Lamination is commonly used on the outer covers of premium brochures, corporate folders & premium business cards. Lamination […]
Customer Spotlight – Fong Spa
This month we’re taking a look at Fong Day Spa in Northampton. Owned and run by Yin Jeune, Fong Spa is a haven of retreat from the hustle and bustle of daily life. Your health and wellbeing is at the heart of Fong Spa and their aim is to ensure every client always feels welcome and special. Fong […]
Pantone Numbers – How they can help your brand
Last month we talked about the Pantone System, a standardised colour reproduction system used by almost every printer to help create specific colours. When you think of large brands, brands that incorporate colour into their identity – it’s more than likely they’ll use a specific set of number to represent those colours. Take for example Ladbrokes – they have a […]
Pantone Numbers
The Pantone Matching System is a standardised colour reproduction system. By Standardising the colours, different ink manufacturers in different locations can all refer to the Pantone System to make sure the colours match without direct contact with one another. One such use is standardising colours in the CMYK process. The CMYK process is a method of printing color by using […]
Print Freedom
What is Print Freedom I hear you shout! Well, Print Freedom is what everybody has the ability to achieve and can lead to some serious time savings if done correctly. Think back to the last time you ordered some print – did you spend a while looking around online to find the cheapest site or a site that didn’t […]