Obama Victory Ends Robust Year For Print
President Barack Obama’s victory over Republican rival Mitt Romney marked the end of one of the most combative – and expensive – political races in US history.
Why Startups are Better at Marketing than Corporates
Marketing is lies. This is the way we now think. Hell, its the way I think.
Why Your Competitors are Also Your Friends
It doesn’t matter whether you’re a start-up, a micro business or an established business, you must always keep a close eye on your competitors, writes Alasdair Inglis of small business marketing experts Grow. A fundamental rule of all business is that you must not reinvent the wheel. By keeping a close eye on your competitors […]
Digital Emboss
Digital Embossing Digital Embossing is the new sensation. This fantastic innovation makes print positively three dimensional. From today ‘ordinary printing will simply leave you feeling rather flat. Digital Embossing will make your message infinitely more compelling. It will make your printing no longer just a visual but also a sensual experience.
Advertising spend in UK printed press down 10% in Q1 of 2012
The latest year-on-year figures reveal advertising in printed press showed the greatest decline compared to other mediums in the first quarter of 2012.
What Is Print?
“It’s almost impossible to imagine a world without print. It’s all around us and plays a vital role in our daily lives.” Print is largely produced used sustainable materials. It is predominantly paper- based, with three to four trees replanted for every tree logged in managed forests. Printing companies are at the forefront of improvements in […]
Socialising
Are you socialising in business yet? How about your tweeting or posting to Facebook? What about videos…? These social media markets are expanding rapidly – and as they expand they’re being picked up by bigger companies on the interaction of people. Take for example Google – who changed their algorithms to incoporate video feeds and social […]
Direct Mail
Are you using it to build your business? One of direct mail’s biggest advantages is its ability to make personal one-to-one contact with your prospect. Other Direct Mail advantages include: Quick to produce – You can prepare and mail a small promotion within days. Direct mail is perfect for quickly testing prices, offers, and potential audiences. […]
Colour me Good!
Colours are extremely important when you’re thinking of designing your printed items. Here we’ll look at a few colours.. what they mean and help you choose what’s best for you. Red If people are able to see energy, they’d probably see red. Red is the colour associated with activity, passion, romance, and adventure. This color […]
QR Codes – Quick Overview
• QR Code stands for Quick Response Code, it’s intended to allow it’s contents to be decoded at high speed. • A QR code is a matrix code (or 2-dimensional bard code) created by Japanese corporation Denso Wave in 1994. • The use of the QR code is free of any licence, clearly defined and […]
